June, 2026 - TelNet Agency i Marketing Agency in US

This Week in Digital Advertising: FAST Growth, Shoppable AI, and the Privacy Push

Key Takeaways Upfront week highlighted four major trends: agentic AI, growing sports investment, outcomes-based measurement, and deeper brand integrations built around fandom. FAST channels continue to grow among cord-cutters and cord-nevers, giving publishers a low-cost environment to test new ad formats, targeting tools, and contextual experiences. Shoppable AI models are helping media buyers identify purchase […]

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The TikTok Shop Playbook: How to Optimize Your Product Feed for the “For You” Page Algorithm

The secret to winning on TikTok Shop is about getting those products onto the “For You” Page (FYP). The FYP is the main feed where users spend most of their time, and its algorithm acts as a digital matchmaker. If a product feed and content are streamlined to match what the algorithm wants, TikTok will […]

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Step-by-step guide to setting up an Instagram Shop with shoppable posts and product tags

Instagram Shops in 2026: A Step-by-Step Guide to Setting Up and Driving Sales

Instagram Shops connect product discovery, content, and purchasing in one experience. Instagram now sends shoppers to website checkout instead of completing purchases inside the app. This shift makes your website and content strategy more important than ever. Read ahead to learn how to set up your Instagram Shop, optimize your storefront, create engaging content, and […]

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How to Partner with Influencers to Authentically Promote Your Social Commerce Products

Influencer marketing drives social commerce because creators connect with niche audiences and influence buying decisions. Their content shows products in real use, builds trust, and creates a direct path to purchase. This guide shows you how to find the right influencers, build authentic partnerships, create natural content, and measure ROI that actually drives growth. Step […]

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SEO and paid media marketing comparison showing keyword strategy, backlinks, analytics, and conversions.

SEO vs. Paid Media: Which Should You Prioritize for Your Marketing Goals?

Key Takeaways: Prioritize SEO when you want durable visibility, stronger authority, and lower reliance on paid clicks over time. Prioritize paid media when you need speed, tighter audience control, and faster testing. Prioritize both when you want short-term pipeline and long-term demand capture in the same plan. The best choice depends on your goal, timeline, […]