Three Decades of DRTV Innovation & Leadership
TelNet Agency is a full-service direct-to-consumer marketing agency for both start-ups and well-established companies in the DRTV and consumer products industry. With the experience of launching hundreds of campaigns in every category, partnering with TelNet Agency ensures the highest chance of success for your campaign.
We can help secure a DRTV Funding and Marketing Partner to bring your product to market and/or grow its market share. In the strategic planning process, we identify industry trends along with best practices through our comprehensive research
methodology.
Comprehensive Project Management for DRTV Campaigns
We also offer Project Management for DRTV campaigns. As project manager, we work as your virtual marketing team to set up and manage the Direct Response campaign’s transactional infrastructure including telemarketing, fulfillment, merchant processing, media, web and social media. Through our unique relationships and experience, we secure strategic funding and marketing partnerships that are unmatched in the DRTV industry.
Why DRTV?
Partnering with a DRTV funding and marketing expert accelerates your product and path to market by combining financial support with strategic campaign execution. These partnerships reduce risk, enhance scalability, and tap into proven networks for media, fulfilment, and sales. With the right partner, your campaign benefits from experienced guidance, optimized performance, and a higher likelihood of long-term success.
Unlock Your Brand’s Full Potential?
Let’s take your direct response strategy to the next level.
Premier TV Partnerships for Maximum Reach
Premier TV Partner
With over 30 years of industry experience, we’ve developed a strategic evaluation process to determine if your product is a fit for DRTV and/or Home Shopping distribution. Our Feasibility Study helps answer two critical questions:
1. Does your product meet the criteria for success across key distribution channels?
2. Is your product a strong candidate for DRTV and/or Home Shopping?
The TelNet Feasibility Study Process
We begin every project with rigorous market research to ensure your product is positioned for success. Our team analyzes historical DRTV campaign performance, current online buying trends, and retail sales data to identify consumer demand, seasonal patterns, pricing benchmarks, and competitive dynamics. We also assess media landscapes and audience behaviors across TV and digital to pinpoint the most effective channels. Additionally, we monitor home shopping networks like QVC, HSN, and ShopHQ to understand which product categories are resonating and why — giving you a competitive edge through insights that matter.
A great product is only half the equation — a strong offer is what drives response. We help you develop irresistible offers that convert, using proven frameworks drawn from years of success in direct response television and eCommerce. From pricing and bundling to upsells, guarantees, and call-to-action strategy, every element is carefully tested and optimized for maximum appeal. Whether it’s a single SKU or a multi-product bundle, we ensure your offer is crafted to win across platforms like TV, Amazon, and direct-to-consumer websites.
Before launching into media, we equip you with a robust financial model that projects performance, clarifies costs, and guides decision-making. Our models include detailed analysis of media spend, cost per acquisition, fulfillment costs, return rates, and profit margins — all tailored to your business structure. We simulate various media scenarios to assess breakeven points, scale potential, and capital requirements. This gives you a clear view of your unit economics and the confidence to move forward with a data-driven roadmap.
For startups and emerging brands seeking investment, we offer a complete investor pitch package that blends strategy with storytelling. We build compelling presentations that highlight market opportunity, product differentiation, financial viability, and the go-to-market plan — all backed by solid data. Whether you’re pitching to angels, VCs, or internal stakeholders, our decks are designed to inspire confidence and drive commitment. We also coach you on how to present the narrative effectively so you can communicate the value of your brand with clarity and conviction.